If only there was a place where I could shop for the most stylish accessories right underneath my building. Wait a second! I think there’s a place where I can shop for the most stylish accessories right underneath my building indeed! The place? Veruca Salt (name taken from that spoiled little brat who wants it all in Charlie and the Chocolate Factory).
It was definitely not my first visit to the boutique here in River North. And it’s not your first look through here either (remember the photo background of the Aubrey Hepburn inspired Halloween costume ?) I’m always walking by and checking out what’s new, trying without success to ignore the window display every time. But let’s be real: I don’t really want to. They do such a good job dressing the mannequins, providing great eye candy and a breath of fresh air for anyone that’s walking by. What you see at Veruca Salt you definitely won’t find at department stores. It is in fact a place to get spoiled at.
The location is convenient (for me especially), the clothes are great, prices are on the higher end (with that comes quality, I may point out), but let’s just take a minute to drool over the accessories table? “Dad, I want it NOW!” Necklaces ranged from about $40 to $70 each. Pricey but in all honesty, they can be worn in so many ways and occasions I’d say it’s still a good investment. Besides, these are unique, lowering the chances you will bump into the same beauty embellishing another neck around the corner. Just saying.
As I stopped by to document the shop, the Sun-Times coincidentally had the same idea. Not quite but close. I caught them in action, using Veruca Salt as a set for shooting a look styled by Suzanne Kopulos from garmental.com
The winter accessories table frightens me a bit. To think one has to wear so much knit at once to escape the freezing winter is not a happy thought. Even when they are cute like these knit hats and scarves.
Amber, the boutique owner was very nice and helpful, willing to talk to me even though she had a whole news reporting crew running around in her store. It really helps when boutique owners and their associates focus on developing a close relationship with customers and Amber’s team does that well. I lost count of how many times I’ve asked/received advice on winter clothing shopping. Good for them because there’s nothing worse than entering a boutique and feeling invisible (just because I don’t look like I lay golden eggs doesn’t mean I can’t afford one).
Due to a very tight budget I had to restrict my spoiling session (for now anyways) to the ridiculously good scented Jonathan Adler tomato candle. What a treat!
If you happen to stop by Veruca Salt during your Black Friday shopping marathon they are offering 55% off their English Muffin clothing line . Nevermind the candle, THIS is a real treat.
The verdict: As described above, their clothing selection is great, but what’s is really special and worth checking out at this store are the maxi necklaces and earrings.
Where? N Kingsbury Chicago, IL 60654